Keynotes and workshops that ignite engagement, confidence, and collaboration — because your people are your greatest asset.
Unlock the Full Potential of
Your Workforce
Through high-impact keynotes and creative team experiences, we help organizations activate the strengths that already exist — transforming passive teams into purpose-driven powerhouses.
Disengagement Is Expensive. So Is Missed Potential.
At Activate the A.W.E.S.O.M.E.®, we lead with real-time diagnostics that uncover the truth behind disengagement, disconnection, and untapped potential.
Then, we bring the energy to shift it — fast.
📊 Data that reveals what’s really going on
🎤 Keynotes that wake people up
🧠 Workshops that rebuild momentum from the inside out
No fluff. No hype.
Just insight, energy, and action that reengages your people, and reactivates your culture.
This isn’t about changing who they are. It’s about reminding them what they’re capable of.
The awesome is already there. Let’s activate it.
Follow up with strategy and ongoing connection points.
Sustain the Shift
Deliver a keynote or workshop that energizes and equips your team.
Activate the Awesome
Diagnose the Current Culture
Start with Positive Impact Mapping® to uncover what’s really going on.
Here’s how we help you build a thriving, engaged workforce:
The 3-Step Plan
I’m Michelle McKown-Campbell, a Transformational Speaker and Positive Impact Strategist.
With 25+ years in HR, talent development, and coaching, I’ve seen how untapped potential, poor communication, and burnout quietly drain performance. That’s why I created the Activate the A.W.E.S.O.M.E.® Framework — a proven way to reenergize teams, amplify confidence, and build cultures where people (and performance) thrive.
Insight. Energy. Real Results.
Engaged employees are 38% more likely to exceed performance expectations and power companies to outperform their competitors by up to 202%.
Engagement unlocks full potential.
Organizations using real-time feedback are 5x more likely to make fast decisions and 3x more likely to keep employees engaged, leading to a 14% reduction in turnover.
Real-time diagnostics prevent disengagement.
22 million actively disengaged U.S. employees cost the economy $350 billion annually in lost productivity, absenteeism, and turnover.
Low morale sinks productivity — fast.
88% of employees say company culture matters more than salary when choosing where to work—and workers in strong cultures are almost 4x more likely to stay.
Culture drives retention and performance.
Why Activate the A.W.E.S.O.M.E.®?
Where We’ve Made an Impact
“Michelle was a rockstar at our Perdue Organization for Women Conference. She brought warmth, energy, and inspiration to the room. We had about 30 female attendees, and all of them were so pleased with the content that Michelle delivered. The presentation was interactive, heartwarming, and best of all, made our associates recognize how AWESOME they all are. Post conference, we’re working with Michelle to ensure that the tactics we learned and promises we made to ourselves are followed through on.”
Dana Seman, Co-Chair
and Marketing Manager
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send my message to michelle
Let’s Build a Workplace Culture Where People—and Performance—Can Thrive!
We’re so excited you reached out and will be in touch within 1-2 business days! You’re also welcome to schedule a Discovery Call over Zoom.
Click here to view Michelle’s calendar and schedule your Discovery Call.
Thank You!
